Hill's Science Plan Medium Breed Senior Vitality 7+ Chicken Dry Dog Food

Ageing affects dogs in many ways, but one of the most noticeable changes is cognitive decline - the gradual loss of mental sharpness that can make your once-alert dog seem distant or confused. This dry dog food provides the support they need. Hill's Science Plan Senior Vitality Medium 7+ with Chicken is specifically designed to combat this.

The proprietary ingredient blend supports brain function and cognitive health, helping your medium breed dog maintain mental acuity, responsiveness, and social engagement. Omega-3 fatty acids at 0.8% from fish oil provide additional brain support, while omega-6 at 3.6% nourishes the skin and coat.

Made with quality chicken and turkey protein, enriched with whole grains including barley and oats, dried whole egg, and beneficial natural ingredients like dried carrots, green tea extract, and spinach. The easy-to-digest formula is gentle on senior digestive systems.

Suitable for medium breed dogs from 7 years of age. Available in 2.5kg and 12kg bags at Canine & Co.

Brain Function Support - A proprietary blend helps maintain cognitive function and mental sharpness in senior dogs.

Energy & Interaction - Balanced nutrition supports continued activity, playfulness, and social engagement.

Omega-3 & Omega-6 - 0.8% omega-3 for brain health plus 3.6% omega-6 for skin and coat condition.

Natural Ingredients - Whole grains, fish oil, carrots, and green tea extract provide a range of beneficial nutrients.

Gentle Digestion - Easy-to-digest ingredients suit ageing digestive systems.

Brand: Hill's Science Plan

Range: Science Plan - Senior Vitality

Life Stage: Senior (7+ years)

Breed Size: Medium (11-25kg)

Flavour: Chicken

Food Type: Dry kibble

Pack Sizes: 2.5kg, 12kg

Special Features: Brain function support, omega-3 for cognitive health, natural antioxidants

Country of Origin: Europe

Ingredients

Maize, brewers' rice (24%), chicken (8%) and turkey meal (total poultry 13%), barley, oats, digest, dried whole egg, vegetable oil, animal fat, flaxseed, minerals, dried beet pulp, dried carrots, dried tomato pomace, dried citrus pulp, fish oil, dried spinach, dried grape pomace, dried green tea extract.

Analytical Constituents

Protein 19.8%, Fat content 12.7%, Crude fibre 1.6%, Omega-3 fatty acids 0.8%, Omega-6 fatty acids 3.6%, Crude ash 4.9%, Calcium 0.82%, Phosphorus 0.57%, Sodium 0.18%, Potassium 0.73%, Magnesium 0.08%.

Vitamins (per kg)

Vitamin A 9,193IU, Vitamin D3 757IU, Vitamin E 690mg, Vitamin C 105mg, Beta-carotene 1.5mg.

Additives (per kg)

Iron 84.1mg, Iodine 1.3mg, Copper 8.3mg, Manganese 8.7mg, Zinc 174mg, Selenium 0.2mg. With natural antioxidant.

Daily Feeding Guide

Feed your senior medium breed dog based on their body weight. Adjust portions to maintain an ideal body condition.

• 5kg body weight - 90g per day
• 10kg body weight - 150g per day
• 20kg body weight - 255g per day
• 30kg body weight - 345g per day
• 40kg body weight - 430g per day
• 50kg body weight - 510g per day
• 60kg+ body weight - 10g per kg of body weight

Always provide fresh, clean water. Transition gradually over 7 days when switching from another food.

What makes Senior Vitality different from regular Mature Adult food?

Senior Vitality uses a proprietary blend of ingredients designed to support brain function, energy, and social interaction. Standard Mature Adult formulas focus on organ support and metabolism, while Senior Vitality adds cognitive health benefits for dogs showing signs of mental ageing.

How do I know if my dog needs Senior Vitality?

Your dog may benefit from Senior Vitality if you notice signs of age-related cognitive changes such as:

• Reduced alertness
• Less interaction with family members
• Sleeping more
• Decreased playfulness
• Seeming confused in familiar settings

What pack sizes are available?

Canine & Co stocks this food in 2.5kg and 12kg bags. Start with the 2.5kg bag to see how your dog responds before committing to the larger size.

From what age should I feed this?

This food is designed for medium breed dogs from 7 years of age. You can switch from standard Mature Adult food at any point after age 7 if you want the added brain function support.

What ingredients support brain health?

The formula includes:

• Fish oil (omega-3)
• Dried whole egg
• Barley
• Oats
• Natural antioxidants from green tea extract, carrots, and spinach

These ingredients work together to support cognitive function in ageing dogs.

Is there a small breed version of Senior Vitality?

Yes, we also stock Hill's Science Plan Small & Mini Senior Vitality 7+ with small kibble designed for little mouths. Both versions provide the same brain function support.

Can I mix this with wet food?

Yes, you can combine this with Hill's wet food for added variety and hydration. Reduce the dry food portion accordingly to maintain the correct daily calorie intake.